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Updated: 10:37 a.m. Thursday, July 28, 2011 | Posted: 10:37 a.m. Thursday, July 28, 2011
LAS CRUCES, N.M. —
The contractor will be doing business as IDEAS. The acronym stands for Innovation, Design, Entertainment, Art and Storytelling.
The company was awarded a two-phase, 27-month contract. The value is capped at $7.5 million.
IDEAS will oversee the design and development of the visitor experience, as well as the design, fabrication and installation of exhibits and attractions for spaceport visitors.
The company will also do market research and enhance spaceport branding and marketing.
The company's list of clients includes Walt Disney theme parks and resorts, Universal Studios and branches of the U.S. military.
The initial visitor experience is expected to be operational in the first half of 2013.
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