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Fort Bliss' commanding general talks about what plagues the city, post

Updated: Thursday, August 1 2013, 05:59 PM MDT

By: Gina Benitez
FORT BLISS, Texas

The new leader of Fort Bliss holds the annual State of the Military address on post Thursday morning.



Maj. Gen. Sean MacFarland talked about the current state of the military, his future vision and some of the issues he believes currently plague the post along with Fort Bliss.



One of the main issues addressed was El Paso's alleged image problem.



"Part of our challenge is that Fort Bliss and El Paso are both so big that few of our visitors are ever here long enough to see it all," said MacFarland.



MacFarland said people are also filled with preconceived notions like the border violence, lack of entertainment and poor education, to name a few.



He believes to attract the best of the best on Bliss, El Paso and the post must work together to fight the stereotypes.



The El Paso Chamber of Commerce told KFOX 14 there's a whole team behind the scenes already working at this.



They've contracted an international marketing firm that specializes in image campaigns.



"They're constantly alerting us to new opportunities to feature positive things about the community. They capture every positive message they can find and then send it out to all the media," said Richard Dayoub, president and CEO of El Paso Chamber of Commerce.

Fort Bliss' commanding general talks about what plagues the city, post


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